By Harlan West, Design and Marketing Professional with 25 years of experience designing materials for major healthcare organizations, municipalities and large corporations.
Maps are a great way to promote a business, municipality, shopping district or an event. At HWDS we have created specialty maps for bike lanes, bus routes, park and ride lots, medical center campuses and municipal shopping districts. With a new map, your company or organization will be moving in the right direction.
A well-designed map should have
- easy to read routes (if you still need to ask directions or someone’s help in deciphering the map then something’s obviously not working.
- color-coded routes, streets or subsections indicated by various color swatches.
- a legend with symbols for important landmarks, train and bus stations. Continue reading